Kyobo Life’s seven branches underwent a three-phase remodeling process that completely transformed them from architectural to equipment aspects. The first phase focused on remodeling the Gwangju and Daejeon branches. This initial phase centered on examining and reinterpreting Kyobo Life’s architectural identity. From the headquarters to branches nationwide, Kyobo Life buildings have been recognized for their distinctive architectural vocabulary. Through the current remodeling project, the aim was to preserve this architectural identity while repairing aging structures and introducing new façades. The vocabulary was reinterpreted through stable, horizontal imagery, honest frontality from all sides, functional sections and window configurations, warm ceramic materials, and spaces that embrace nature.

This first-phase project analyzed each office’s site environment and attempted to enhance its value. For the Gwangju office, with the National Asian Culture Complex nearing completion, a colorful façade plan was implemented to revitalize the city. Environmental improvements were key, prioritizing customer-oriented functions on lower floors and creating a seamless spatial flow from sunken plazas and greenhouses to expanded lobbies and rooftop gardens. This not only improved the work environment but also enhanced brand value through eco-friendly architecture promoting energy reduction.